- July 10, 2023
- Posted by: tpgstaging
- Category: Blog
The Partnering Group is excited to welcome Vedran Miletic as a Partner in the Strategy, Marketing, and Innovation Practice. Vedran has a proven track record of creating category growth through innovation, brand reinvention, and breakthrough advertising campaigns including for multiple Super Bowl programs. He is a passionate developer and trainer of people; building capability and diverse organizations. He has senior-level business experience across a range of large-scale and small entrepreneurial health, fabric, and beauty care brands.
“We are very excited to have Vedran join our team. He brings a wealth of knowledge and experience to our Strategy, Marketing, and Innovation Practice as a leader helping global brands deliver growth and breakthrough in their strategy, marketing, and commercialization work”.
Mike Holcomb, TPG Managing Director.
Vedran is an expert in developing breakthrough consumer ideas, innovation, and award-winning communication that transform brands and P&L results across global markets on brands like Tide, Crest, Gain, Olay, Downy, and Oral-B. He brings experience across a range of large-scale and small entrepreneurial brands across a range of market dynamics including; businesses with limited resources, billion-dollar brands, M&A, as well as non-traditional (Digital Commerce, Social Selling) led business models.
Most recently, Vedran was General Manager/SVP leading the P&G Greater China Oral Care business; leading the commercial and technical organization to grow through new business strategies, innovation streams, and capabilities including digital, big data, eCommerce, and traditional retail channels.